Senior Vice President Deepika Nikhilender is a media veteran who drives programmatic excellence in the APA region across 15 diverse markets through creativity and innovative solutions. An advocate of technology with a purpose, she believes in driving automation through data-driven technology to futureproof a company’s business strategy to remain contemporary. Deepika’s technology leadership is about apt communication and influencing – breaking down technical goals to non-technical clients and make them enthusiastic about the possibilities AI can offer. She posits herself as a catalyst for change in the digital industry that still needs to harness the power of AI and embrace the coming together of human intelligence and data-driven machine learning.