Award: Individual Categories \ Sustainability Leader (NEW)

As the Head of Brand for WWF International, Bonnie leads the development of both WWF and Earth Hour brands globally. Specifically for Earth Hour, she leads its annual global creative campaign and strategy – delivering the world’s largest grassroots environmental movement, guided by the belief that individuals, communities, businesses and governments all have the power to make this world a better place. Her vision is that through storytelling, creative communications and education, people will be connected to the importance of biodiversity to our everyday needs – air, food and water – and understand biodiversity is essential to a better, healthier future. Most importantly, ahead of international political events, Bonnie strategized Earth Hour 2020 to send a clear message to governments and businesses that it is no longer acceptable to continue to destroy our natural environment – and that we can take a different, better path to a sustainable future.