Mikaela Liang architected the group’s digital transformation to achieve business certainty in a volatile age. Her journey began through Early Adoption and a “First in the Trenches” approach, scaling AI frameworks to bridge technical complexity with tangible ROI. This hands-on credibility allowed her to institutionalize the AI Transformation Pyramid, moving the agency beyond fragmented experiments to drive disruptive growth with surgical commercial precision.​

From this strategic foundation, she transformed the organizational layer by synchronizing a cross-functional AI Committee guided by the “Grow As One” philosophy to ignite true Agility. This deep structural redesign extracted a 12% efficiency dividend, which Mikaela strategically re-invested in proprietary Data & Tech to fuel a self-sustaining innovation engine. The result was an explosive +80.4% surge in digital revenue of the business she led and a 100% pitch win rate, propelling Publicis as China’s #1 fastest-growing agency and defining the next era of business-led digital leadership.